Talking about the poster Kareena says, “Everything is symbolic including Saif’s wound and my wet hair it represents passion, sensuality and emotional violence. Kurbaan is a love story with an undertone of violence a combination of love and violence. Everyone – from my mom to my sister Karisma is eagerly waiting for Kurbaan to release. It will remain one of my top three favourite films along with Omkara and Jab We Met.”

It’s also the first flick where Kareena has dared to bare alot, talking about her passionate scenes Kareena says, “Not once did I feel awkward while shooting any scene for the film. It’s always easier to shoot for romantic and passionate scenes with someone you are dating, because of the comfort level.
Also I am very close to Rensil D’Silva (the director) while Karan is like family and I trusted them completely. I knew whatever they shot would come out very classy. And the poster proves that.”

Producer Karan also talks about Bebo-Saif’s steamy scenes,, “Kareena and Saif were very comfortable with the romantic scenes. It also helped in the passionate romantic scenes as Saif and Kareena are a couple. That helped them in the comfort zone. They are also very credible, talented and professional actors who can convey passion and sensuality with conviction. Bebo and Saif had trust in our aesthetic sense and our campaign while Rensil’s vision and Rahul Nanda’s (publicity designer) expertise has made it a mind-blowing poster.”